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Happy New Year - I'm Back

COW Blogs : gary adcock's Blog : Happy New Year - I'm Back
First off Happy New Year- its already happened in Australia and parts of Asia as I type, but I still I wish everyone the most Joyous and Prosperous of New Years to all.

So I promised everyone I was going to be diligent about maintaining my Cow Blog. The last 5 months have been a whirlwind for me, I have been working and traveling almost non-stop since August. So here goes.

It's going to be a 3D world, and soon.

Since February of 2010, I have delved headfirst into 3D, and now have touched more than 50 projects so far, so I guess that I will be doing this for awhile longer. I have spoke on 3D at IBC, done a full day of 3D orientation for Local 600, in Chicago, spoke at the Sports Video Group's 3D Summit and done a full day of teaching 3D courtesy of Steve, Alan, and Kevin at the Studio - B&H.

I am lucky enough to working with the companies that are building the future of 3D, so look forward to info and updates on Element Technica, Cineform, 3D- Toolbox, Aja, 3ality, Angenieux, FujiOptics, Iridas and a bunch on the display side also.
I hope to share some of my upcoming testing with the new F3 camera from Sony and hands on with an EPIC in early January.

So Stay tuned, this is going to be a huge year for all of us.

Best wishes


Posted by: gary adcock on Dec 31, 2010 at 8:00:54 amComments (10) 3D, 3D tools


Re: Happy New Year - I'm Back
by Mike Cohen
Avatar was pretty spectacular in 3D. On repeat viewings on HBO is 2D, the 3D clearly made Avatar a better movie. In other words in 2D, it is not that interesting in my opinion. Certainly it was the 3D spectacle and innovative effects/digital acting that earned it the Oscars.

I recently saw TRON in 3D IMAX and didn't think it needed 3D at all - it was visually striking on its own. Story kind of weak but a fun ride and loaded with nods to Star Wars, 2001 and geekdom in general.

As mentioned in a blog long ago, Cine-Med made a 3D surgical video 15 years ago for a special presentation at a national meeting. 3D is used on a daily basis for robotic surgery in at least 1000 operating rooms around the world. There are numerous vendors shipping 3D systems for medical settings and the results are pretty amazing, once your brain gets used to it.

Looking forward to news from the real world Gary. Keep up the good work.

Mike Cohen

Medical Education / Multimedia Producer
Re: Happy New Year - I'm Back
by gary adcock
I'm taking a break from editing to enjoy "The West Wing"

Always a good one,
IMHO West Wing" could be one of the best written shows ever on television.

gary adcock

Post and Production Workflow Consultant
Production and Post Stereographer
Chicago, IL

@gary adcock
by Tom Daigon
On that point I heartily agree with you.

Avid DS / FCP / After Effects Editor
Re: Happy New Year - I'm Back
by gary adcock
Thanks Ron, as always.

whether you like it or not there are now over 10 networks that have committed to producing 3D content for 2011.
I have theatre chains working on 3D signage (since people already have glasses), Automotive parts and repair catalogs and a major fast food franchise looking at using 3D to increase retention of knowledge when training entry level people.

I have worked on a couple of dozen medical, military and government jobs while also working on a number of "proof of concept" 3D projects over the last year, so whether you choose like it or not 3D is coming to a screen near you. So whether it is on your phone, in your hand or on a 60ft theatre screen, 3D is changing your viewing habits.

There is nothing anywhere that says you need to or have to embrace the technology. I am happy to let other people wait by the sidelines while I harvest the knowledge and experience to move forward.

gary adcock

Post and Production Workflow Consultant
Production and Post Stereographer
Chicago, IL

@gary adcock
by Tom Daigon
Harvest away on the technological flavor of the moment! Meanwhile Im taking a break from editing to enjoy "The West Wing" on my "flatty" TV. ;-)

Avid DS / FCP / After Effects Editor
Re: Happy New Year - I'm Back
by gary adcock

you sound like those one of those people that told me10 years ago that HD was only for certain projects and would never replace film.

While you only see one side of 3D, I am being asked to delve into some of the other aspects of working in 3D. What about training in 3D, it is much easier to understand how something fits' together if you can look at the entire object rather than a singe side.

As for subject matter, I will not disagree that some films cannot be made better, as for " stooping to use such pandering technology" then how do you account for 2 of the 12-3D features released in 2009 were nominated for "Best Picture" with Avatar bringing home the statuette and the largest box offices in history, yes they will come flocking to shoot in 3D.

You do know that even Hitchcock shot a 3D feature? (Dial M for Murder)

Like it or not broadcast is spending hundreds of millions of dollars for 3D, that means it will be in your home before you know it.

gary adcock

Post and Production Workflow Consultant
Production and Post Stereographer
Chicago, IL

@gary adcock
by Tom Daigon
And you sound like the movie moguls in the 1960s extolling the virtues of the radical new technology that will revolutionize the industry...and soon vanished. ;-)
While there is a chance that it may not vanish,there are many issues challenging its survival. The economic hardship experienced on a global level may limit the amount of technology purchased for the home. And the extra costs to the video industry may also slow down its implementation.
I assure you it will NEVER be in my home since my viewing tastes skew to the kind of titles that dont need its "enhancement".
That and I detest wearing those stupid annoying glasses.

Avid DS / FCP / After Effects Editor
Re: Happy New Year - I'm Back
by Tom Daigon
3D may be big for certain populations..but it is the video equivalent of the trashy tabloids...targeted for thrill seeking action adventures or childrens films. Do you really think that great dramas that are the future equivalent of
films like Casablanca, Apocalypse Now, One Flew Over the Cuckoos Nest, Hud or Annie Hall would stoop to use such pandering technology? I dont think so. So all is not 3D in the future, just the thrill rides ,which admittedly do have their place.

Avid DS / FCP / After Effects Editor
Re: Blog: Happy New Year - I'm Back
by walter biscardi
Welcome back Gary! But I have to say honestly, not that thrilled about 3D in the home and not hearing from many friends who are excited about it either. Live Sports and a few movies, sure, but not as a day to day thing, wearing glasses all day to watch TV.

Hope to have some time to chat with you in April and will probably finally sign up for some of your Post Production Workshop out there.....

Walter Biscardi, Jr.
Editor, Colorist, Director, Writer, Consultant, Author, Chef.
HD Post and Production
Biscardi Creative Media

"Foul Water, Fiery Serpent" Winner, Best Documentary, LA Reel Film Festival...

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Re: Blog: Happy New Year - I'm Back
by Ronald Lindeboom
Sounds like one busy on-going road trip, Gary. ;o)

Kathlyn and I wish you and all of the COW members a great new year.

Like Walter, I am not excited about the idea of wearing 3D glasses to watch TV all the time but I love the idea of watching the big movies and special programming in 3D.

Jerry Hofmann and I were chatting on the phone the other day and I mentioned that we had been researching getting a new TV and he mentioned that he just bought a new Panasonic Viera Plasma. So, we went to Best Buy and checked that one out and he was right, what a spectacular picture. The blacks are blacks and the colors look stunning.

So, our credit card company is now happy to be getting more interest from us, as we ordered the 50". Seems there are so many selling, that you have to get in line, at least here in San Luis Obispo County, California.

Yes, it's going to be a 3D world and as Gary said, much faster than many people think.

When people are making movies like "Tron Legacy," "How To Train Your Dragon" and "Legend of the Guardians: The Owls of G'hoole" -- which are breathtaking in 3D -- I can't imagine watching them in 2D. As Brian Garner says, we'll soon be calling 2D movies "flatties."

Let the arguments begin... ;o)

Best regards,

Ronald Lindeboom
CEO, Creative COW LLC
Publisher, Creative COW Magazine

Creativity is a process wherein the student and the teacher are located in the same individual.

"Incompetence has never prevented me from plunging in with enthusiasm."
- Woody Allen

Join industry geek Gary Adcock as he explores the world and technology as it relates to Film and Video production. I am also a Glass artist, so I spend my free time creating art from silica and fire when I am not cooking.


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