|Did you know the #allmalepanel is such a common phenomenon that a UN organization is urging its employees (and 8,500 member organizations like Coca-Cola and Cisco) to stop participating in them? “There is no shortage of qualified women," says executive director Lise Kingo.|
The post production industry is no exception to the all male panel phenomenon. From SMPTE to NAB to ACE, our community is vibrant, filled with podcasts, articles, meet-ups and classes. Trade shows feature product demonstrations and broad concept discussion panels of all sorts. Enrichment is important to us. The most frequent recurring advice we give to young people is “never stop learning” and “meet lots of people,” which we accomplish through these extracurriculars.
But our events and podcasts and demos are not diverse, not even kind of diverse. While the post production industry as a whole is lacking in women for reasons I’ve written about in the past, the people that are chosen to speak, teach, and represent us to ourselves are even less diverse.
There is no shortage of qualified women for post either -- I would like to introduce you to a few dozen women (and counting) you can add to your contacts next time you need a demo artist, podcast guest, or beta tester with our Women in Post PR List, available as a regularly updated PDF with a version you can download now.
I’ve recently begun asking people in the post industry why their events only feature male experts.
“I don’t know any women who are interested.” “I booked a woman, but she had to cancel.” “All the women I know are working!”
There is a disconnect between the largely male pool of people in charge of these various stages and women who are experts in their part of the industry. This is true of all industries where men dominate the selection of “experts” to the public.
In the media, one journalist discovered that men are more often interviewed as experts in news articles, and men cite themselves more often than women.
In academia, women who co-author academic papers with men are less likely to get tenure than the men.
And on the site allmalepanels.tumblr.com, you can see examples of all male panels from hundreds of other trade shows and events across the world.
From allmalepanels.tumblr.com -- Royal Television Society’s Special Camera’s talk - all men including chair
It shouldn’t be difficult to find women who can speak on behalf of their work, but many men say it is. So alright, you tell me you don’t know any women who are interested or available or panels or workshops or classroom talks. Your follow up question should be: “how can I help change this?”
In partnership with London-based editor Siân Fever, I’ve put together a simple document and form for creating a database of women who are experts in different topics in the post production community. Women can fill out the form and add themselves to the list. Once a month, Siân and I will update and distribute a nicely formatted PDF containing the information of all women who have added themselves to this list.
At NAB 2015 -- Working Together to Close the Gender Gap with Me and Siân, and Megan McGough Christian, Ellen Wixted and Amy DeLouise
It’s still a work in progress, and we’re still figuring out the best way to handle the flow of names and updates (and accepting feedback and assistance to make it bigger and better.) But it’s a start. And it’s hardly a new concept — Binders Full of Women has been doing the same thing in journalism since Mitt Romney uttered the phrase in 2012, and Ms in the Biz has a database for female filmmakers from all kinds of jobs. We’re focused on post production only: engineers, editors, vice-presidents, assistants, coordinators, CTOs, supervisors, sound editors, everything post.
Here’s what everyone needs to do right now:
Women: add yourselves to this page, even if you’ve never thought of yourself as someone that should be speaking as an expert. Your voice is important in this industry. Women are less likely to declare themselves an expert and seek opportunities to be on a stage in their career field. There are a lot of reasons for this, but I think a big one is because being the only woman in a room full of men makes it feel like more is at stake -- if people don't perceive you well, you're doing a disservice to your gender.
The Confidence Gap is a real thing, and I've struggled with it too. It's difficult to walk the tight rope of being assertive but not "bossy", to feel self-assured but not egotistical. We're brought up to play by the rules, and we think that if we work hard we'll be plucked from the masses to be on a stage or discussion panel instead of doing what many men do -- trouncing ahead and declaring ourselves the experts we are already. The more women we have on stage, the less likely gender bias will push them away.
Men: strongly consider not taking part in panels or events that make no attempt at gender parity. Make it your pledge to not sit on an all male panel this year. Your absence makes a difference to changing the visibility of women.
People in charge of events, groups, podcasts, and public relations in general: download this PDF each month and reach out to women. Encourage other women to add themselves to this list. Make your user stories more diverse. Seek gender parity in your beta teams. Look for fresh voices for your panels and podcasts.
On the eve of this year’s NAB Show, consider asking vendors and programmers why their panels or demo artists are mostly men, and share this document with them.
When we think of experts in post production, women should not be invisible or limited to a list of token individuals that can be counted off from memory. By making gender parity a priority for our extracurriculars, we’ll all help reinforce that women ARE experts — and that kind of influence will make an impact on the subconcious gender bias that keeps women from thriving in post. Our most public individuals should represent the working community we're striving to create.
There is no shortage of female experts in post -- let's put them on stage so they can impact the next generation of post professionals.
[If you would like to receive an updated version of this PDF on a regular basis, email email@example.com to be added to the distro list.]
|I could safely fit three episodes of The X-Files on one VHS tape in Long Play mode.|
And I did. In the late 90s and early aughts, I collected and categorized episodes in much the same way one would arrange a mixtape. Some episodes go together chronologically, others go together thematically, but maybe a few belong together instead? In the endless stream of new episodes and nightly reruns that existed when the show was running full force, I built a collection of bootleg tapes and created customized labels for them from low resolution stills I found online. In the prehistoric pre-streaming media internet, this was the only way I could preserve and re-live my favorite moments in the series.
Now the wonders of Netflix and YouTube combined with mega high speed ubiquitous internet connections have replaced the need for careful VCR programming and delicate analog formats. Animated gifs appear moments after an episode airs (or during the commercial breaks, if you’re one of the few viewing it live) so you can re-watch your favorite 10 second moment over and over, no rewinding required. Hashtags connect us in a constant torrent of feedback we don’t even have to refresh to see. So many more television shows are airing today, and on so many different services. The X-Files, which returns this weekend, hasn’t aired in 14 years. Many shows have sprung up to replace or build on its science fiction conspiracy stories.
And yet, the internet fandom — “The X-Philes” — is as strong as ever, even growing in intensity with each year since the series finale. And it’s the same as it’s always been: clever, thoughtful, and largely female.
I can divide my own participation in this fandom into three distinct periods. By the way, some spoilers ahead for season one through nine.
X-Files viral marketing at The Grove in Los Angeles. Obviously I went.
Web 1.0 — 2001
I am in the awkward summer between 8th grade and high school. I have made a habit of watching X-Files double feature reruns on FX every single night. Before the summer television break, I watch new episodes every Sunday night, following the fan reaction through frantically refreshed message boards. Some boards are powered by the FOX network, and end up heavily and frustratingly moderated. Others — the good ones — are deeper in the ‘net. You know when something really good happens because a dozen new posts show up all at once, all in caps. It’s here that I read my first internet spoiler — wait, Mulder ISN’T DEAD?
I begin to recognize the same usernames over this period, and I befriend a dozen of my favorite posters. We’re all about the same age, all female. Some are planning college soon, studying forensics or medicine or science. All are as serious about their studies as they are about ‘shipping (hoping and looking for a romantic connection between) Mulder and Scully, and seem to talk about both equally. I never really learn any of their real names, which is fine because “AgentScully1013” and “KrycekLvr” are better identities anyway. We share fan fiction on Gossamer and create tribute videos and photo collages. We talk about school. We argue over which song lyrics best fit the Mulder-Scully-Relationship (aka, the MSR) and debate noromos (people that think romance destroys story tension) about the nature of the relationship and when it became romantic and also oh my god they kissed but it was maybe a dream sequence?
As the series pushes forward into season nine, I watch live episodes with my cousin over AOL Instant Messenger. Sometimes her television broadcast is a little ahead of mine, which annoys me deeply.
DRAGON-CON — 2014
In the years since the show ended, my online X-Files related activity has mostly ceased. After a disappointing reprisal in the form of a not-that-interesting movie with a Monster of the Week plot in 2008, my appreciation for the early seasons grows as my hope for ever seeing the characters reunited in new stories wanes. In the decade without new X-Files, I have graduated high school and college and established myself as a professional. As I go deeper into filmmaking and post production, I return to my favorite X-Files stories occasionally and marvel at their construction. I take an ungraded online class on film noir and write a paper on the season four episode “Detour”. I am still as engaged with the characters as ever, but it has become a solitary activity.
With luck and good timing, I find myself at Dragoncon in Atlanta, a large convention celebrating pop culture and science fiction/fantasy that’s not so mainstream as Comic Con. I attend panels and sessions on the universe and black holes, about post-apocalyptic survival techniques, and about fantasy books. I line up around a hilly city block to watch the cast of Battlestar Galactica reunite. I make eye contact with Adam Baldwin. I attend a Hobbit book versus movie debate and cross paths with a brilliant gender swapped Rosie Cotton/Samwise Gamgee cosplay couple. I consider buying a box cutter and an autograph from Giancarlo Esposito.
I walk to my last session of the day: a celebration of the 20th anniversary of The X-Files. There is no cast or crew in attendance, just a fan-led discussion of favorite episodes. I expect a small group of die hard fans in a tiny room. I find just the opposite. The session is standing room only by the time I squeeze in, but I manage to find one empty chair. While the panel of writers and scifi bloggers is 50-50, most of the attendees are female. Much of the room has red hair, including me. I doubt that’s a coincidence.
The session is just what it says it will be, a fan-led discussion of the best episodes. A woman at the front of the room makes a list on a large poster board as attendees stand up one by one and make a impassioned case for their favorite episode. The collection of X-Philes and leadership of elected experts passes collective judgement in a way that reminds me of Parliament. Arguments break out. People clap and yell. I’m surprised blows aren’t thrown. But everyone is eloquent, and those who aren’t in Dana Scully cosplay are unusually professionally dressed for such a con. The session ends with a satisfying list of twenty or thirty episodes scrawled on the oversized board, and I’m thrilled and impressed that so many of the girls I “grew up” with have turned into gifter orators…at least when it comes to X-Files.
TODAY — 2015-2016
In response to the rising cynicism of social media, I swear off sites like Reddit and spend most of my unprofessional internet time on Tumblr, embedded in a flow of snapchats of aesthetically pleasing tea cups and David Bowie photos. I am slowly absorbed into the “X-Files” tag, where young women share pictures we all loved (see: Rollingstone photo shoot) or missed altogether (see: Gillian Anderson’s season one continuity polaroids). In between posts about self-doubt and self-empowerment, they reblog fan art that reaches new heights of artistry or satire. There are Spotify playlists inspired by specific episodes, or hypothetical micro-fanfics. Many of the women are my age, but many more are younger and discovered the show well after it ended.
It is here I first discover hints of a possible revival. Netflix carries the entirety of the series in newly mastered high definition, so I begin to re-watch it from the beginning. You can create a drinking game from every piece of outdated technology that appears on screen, from phone booths to library cards. While some plot points don’t quite work the same way under the lense of TV binge culture, many of them work even better somehow. Maybe it’s because it feels like the origin of modern conspiracy, or because TV has given us more depressingly realistic art than stylized conspiracy theories in the years since the attack on the World Trade Center. We’ve been drowning in post-apocayptic stories for the last decaide, and X-Files is a return to the pre-apocalyptic — even when the villains win for the moment, there’s real hope in the myth arc that Mulder and Scully will find the truth before colonization day.
The revivial is announced — six new episodes with the original cast — and the online fandom collectively loses its mind. I find myself with renewed enthusiasm. Yeah, maybe season nine wasn’t the best. Maybe the second film wasn’t great. But who cares? We crave these characters more than ever.
Watching early season X-Files on Friday nights must have been so money. pic.twitter.com/03rzMJ3CZp— Kylee Peña (@kyl33t) September 30, 2014
When you see a mostly female fandom of a show like The X-Files, you might be led to believe much of the motivation for worship is of Fox Mulder, for his “All-American features” and “dour demeanor”, as he is accused by the innkeeper in the season two episode “Humbug”. And while the charisma brought to the character by David Duchovny is widely appreciated and does not go unnoticed (heck yeah), it isn’t the tall, lanky G-man with the unimaginative necktie who draws us in. It’s his much smaller partner, Dana Scully — one of the first powerful, flawed and real female television icons of the internet message board age.
Many young female fan bases are dismissed as boy-crazy and silly when in reality, they’re incredibly sophisticated viewers of the show like any other demographic. And they’re often connecting with an aspect of the show beyond the given plot because of the way it makes them feel. How many of the young women I traded junky JPEGs with in 1999 went into engineering or science after seeing Scully exist in those fields with confidence and acceptance? Gillian Anderson has said countless women have told her they decided to go into a scientific field because of her portrayal of the tiny medical doctor (seriously, she’s like half the size of Duchovny when she isn’t perched on a box) who can also tackle people to the ground. How many more took the inspiration into different but similarly male-dominated fields? The artistry of The X-Files having almost as much of an impact as the character of Scully, I certainly did. (As a bonus, about 100 of the original 201 episodes were edited by women — yeah, I counted.)
Young women are still not recognized as avid fans of science fiction, even though they love the media — books, movies, TV shows — seemingly more openly and less cynically than nearly anyone else. They’re accused of being fake geek girls or not enthusastic enough in a way that reflects other gender-related catch-22s. But without the on-going intensity of a female-led fandom, would X-Files be returning?
Though references to her immortality by characters like Clyde Bruckman have been accompanied by a wink and a nudge, I think most of us feel like Dana Scully will actually never die. She will live forever because of the impact she’s had on girls and the portrayal of female characters. And the sisterhood of the X-Files fandom (lead by our queens Gillian Anderson AND Dana Scully) will keep on debating the canon and creating fan art and finding one another, the impact of these six new episodes being equal to pouring rocket fuel on an already raging bonfire.
|Each year, San Diego State University’s Center for the Study of Women in Television and Film releases a “Celluloid Ceiling” report which shows female employment on the top 250 films of the previous year. This year’s numbers (released last week) are more of the same, with female employment hovering around the same percent for the last twenty years or so. |
There’s something new in this year’s research we should all be looking at: how employment on shows varies when women are in charge.
Unlike previous years where data came from the top 250 films, this is based on the top 500 films — “top” meaning top grossing.)
On films with at least one female director, women comprised 32% of editors. On films with exclusively male directors, women accounted for 19% of editors.
Overall, women comprised 21% of editors for these 500 films. Having a woman in a leadership role makes the number of women involved with editing jump 68%.
If you were on the internet when Project Greenlight aired last year, you probably saw the diversity-related spats between producer Effie Brown and actor Matt Damon. The show searches for first time filmmakers and goes through a selection process to give one of them the chance to make a movie. During a discussion of the finalists’ films by the producers, Brown (who is African-American) brings up concerns about racist tropes and suggests the producers think closely about how to choose a director that can treat a black character hovering on the edge between one-dimensional and fully realized with the proper dignity. Matt Damon doesn’t agree this is a concern.
“When we’re talking about diversity, you do it in the casting of the film, not in the casting of the show.”
Meaning Matt Damon doesn’t think the gender and ethnic make-up of the crew has any importance so long as you keep it mixed up on screen.
And one should only crew a show based on merit, leaving “all other factors out if it.”
Not to pick on any one dude (although with his Oscar nomination, I’m guessing Matt is doing just fine whether I blog about him or not) it’s important to realize that this is how most people think about hiring for film and television. Gender and race is a distraction and should be ignored completely. Hollywood should be a meritocracy. The best people in creative and technical roles will automatically shuffle to the top of the pile.
If that were true, then there would be a more diverse selection of Oscar nominees. But yet again this year, all the actors and most of the “below the line” crew nominated are white. And among those, mostly male. I’ve written before that equality is important when it comes to nominations — but #OscarsSoWhite doesn’t exist in the bubble of the Academy. It’s an accurate reflection of the current landscape of television and film. Most people in the industry think racial and gender blindness is the way to hiring the best people for the job, but this eliminates anyone who is outside their own circle. In other words, people hire people that look like them unless they’ve made an effort to seek out a more diverse applicant pool.
Maybe one day we’ll be able to fully separate our own bias from hiring and employment practices. Maybe someday people will stop assuming women aren’t interested in technology. Maybe someday companies will stop forcing women out of the pipeline by assuming they want either a family or a career and not both. Maybe someday people will stop thinking that women can only work on womens’ stories. Maybe someday people will stop thinking that womens’ stories are not mainstream, or that female protagonisists can’t engage an audience.
The easy way to solve these problems? Hire women. Make the consideration of women for roles you would normally fill quickly from referrals a priority. Give female hirees the resources and support they need. Listen to them.
Here’s your simple solution: hire women. We’ll sort out the rest.
|So, uh, I moved to LA, you guys. |
Let’s back up a couple decades. When I was a kid, I read a lot of books that dealt with shy homebodies that took adventures out of their comfort zones for heroic or accidental reasons, or sometimes both. It’s a pretty standard trope a lot of people enjoy. The first such story I read was called “Jenny Goes to Sea”, an old hardback book for new readers my library was throwing away when I was six. I rescued it, enjoyed its old-book-smell, and read it cover to cover many times over the years. It’s about a little cat named Jenny that winds up taking a trip on a boat around the world, stopping at different ports and meeting cats that live in foreign lands who teach her about their foods and customs. I loved the feeling I got from imagining taking a trip like this with Jenny — as a fellow cat, because again, I was like six. In my preteen years, it was another cat-goes-on-adventure book called “The Wild Road.” It was a legit novel similar to "Watership Down" but with felines that involved a hesitant hero of a cat saving creatures from an evil Alchemist. After that, I graduated to "The Lord of the Rings" trilogy (not cats!) — another story of an unlikely hero who has never left home that saves the world.
I loved (and continue to love) these stories, and I don’t think it’s any coincidence that my favorite stories over the years have always carried this theme. It was the opposite of how I lived. As I’ve written before, I grew up pretty shy. I didn’t leave the midwest at all until I was 23. Venturing out into the world wasn’t something I did much of, but it was something I deeply desired to do. I naturally gravitate toward the IDEA of having an adventure nowadays, but making real decisions about uprooting? Starting over? That’s an entirely new thing. I don’t know about that.
But I knew I needed to do it, and I knew it needed to be LA. I’d wanted to live and work there for a really long time. It makes sense for anyone who hates winter and loves film editing, to make a long story short. So after much meandering, I left Atlanta last Saturday and headed west alone with a few belongings. I took I-20 to I-10, going through states I’d never even visited briefly. I crossed the Mississippi river, and the Rio Grande. I visited a nice man in a record store in Dallas. I got held up in Border Patrol traffic near El Paso and my phone jumped to a tower in Mexico. I slept through a tornado. I visited good friends I’d never met. I saw some of the most amazing countryside (or whatever you call it in the desert) I’d ever seen. After five days, I arrived in California. It was the best week I ever spent with myself. I am fabulous company, if I do say so myself.
Me and Mexico-ish.
For personal reasons, I didn’t openly share a lot of this online. But the people who did know about all reacted very similarly: “I’ve always thought about doing that.” For most people, it’s more like a romantic sort of “always thought about it”, in the same way they’ve always thought about taking a safari trip in Africa or learning French and moving to Paris. But for a good chunk of people, it was different. They seemed caught up like I had been for so long. Financial barriers. Self doubt. A little too comfortable. Self-imposed or life-imposed hurdles and challenges. A lot of seemingly unavoidable reasons to say “no, I can’t do that right now."
Meeting people along the way -- animator/tweeter Lisa Poje in AZ.
I’ve known a lot of people who did what I just did, leaving with a few personal things, some loose ends and a bit of savings. It’s kind of The Dream of going to a big city to start anew, basically a story-teling trope of its own kind because it’s so common. But I know a far greater number of people that should do the Thing but won’t because of Reasons. I don’t just mean following a career path to Los Angeles. I mean, whatever The Thing is that’s sitting in their head. The Thing they know they need to do to take their life in the direction it should go. “I can’t possibly do that. I’m not the kind of person that does a thing like that.”
The *legendary* Tim Wilson himself! :screamingemoji:
I said that to myself a thousand times. But it turns out I am the kind of person that does a thing like that, so I did. And so far, I strongly recommend it. It’s difficult and scary, especially for someone like me, but why spend your finite lifespan wishing you did The Thing when you can spend it living the way you want?
So anyway, I moved to LA this week. It’s fabulous. I love it. Do The Thing you need to do. Don't just read about it in children' books. Or blogs.
And now, a crummy commercial.
I had a pretty cool gig sorta lined up for Monday that fell through today, so taking this opportunity to grovel. I’m a rather good offline editor. I’m nearly on the roster, paperwork pending, and most of those editor credits are reality/documentary. The last few months I’ve been primarily working in dailies on scripted shows for networks like MTV, Sundance, BET, and CW — mostly dedicated to The Originals. If you let me choose, I’d continue to forge my way through scripted television by whatever means necessary. But I also like working in general, so I’ll take what you have for me. Extracurriculars: I write a lot (obviously), I have red hair, I bake, I collect vinyl. I'm neat.
|Today was an uncharacteristically windy day in Vegas. The wind created a dusty, almost foggy late afternoon that sent everyone running to the nearest cab or shuttle as they left the convention center for the day. Which is an oddly appropriate metaphor for the way product development seems to be happening for the end user. |
As I walked around the south hall today and talked with different companies, it's hard not to be overwhelmed by the number of choices pelting you in the face like tiny granules of dirt. It's hard to say which product (or combination of products) is going to work, so you just kind of have to put your head down and go for it, hoping you don't accidentally walk off a cliff.
The amount of choice available today in who you want to do business with is unprecedented. And it's got ups and downs. I saw a number of people that seemed paralyzed by the choices available to them. I think the real challenge to come for companies is going to be finding a way to really stand out -- not just with the work itself, but the overall company image. I haven't seen that so much this year, especially between companies that seem to have identical services from the outside.
Tomorrow marks the third day of the show, and hopefully the floor will be less crowded. It is at this point that I begin to get hella sick of dodging people who are snail crawling the main aisles while texting. Get out the way!
|Yesterday was the first day of the 2015 NAB Show, and appropriately enough I got too busy to write a blog. In fact, I fell asleep in front of my laptop. That pretty much sums up NAB for most people. Especially if they're me. (To my credit, it was well after midnight, and I'm from the east coast. I'm not THAT lame.)|
Part of the reason yesterday was so crazy is because my panel "Working Together to Close the Gender Gap in Post Production" happened. It was a crazy success because we filled the room and had a passionate conversation that was clearly needed. But I'm going to recap that in another blog because ya know what? I need to decompress. I've been thinking of the panel content since last November!
Instead, I want to talk about a woman I met again after the panel. I'll keep her nameless for now (but she can totally comment if she wants), but she's a really cool lady working in a technical post job that clearly identifies with all we were saying. I'd forgotten about this, but she approached me last night to tell me I had made a difference to her last year. At a meet-up of editors the night before the show, she didn't know anybody. She said I grabbed her (I don't like when people are by themselves at meet-ups!) while she was standing solo, we talked, and I introduced her to people. And that made a difference in her experience in the show, and in getting connected to other editors online for the rest of the year.
I think there are two things to learn from this story. One: what a huge difference you can make to someone just by being nice to them once. Think about that if you're at the show, or if you're following along at home. And two: imagine if all of post production were so inclusive. If we took the time to seek out people on the fringes who don't have the connections because of gender or race or a number of other factors and give them opportunities to join in. Not handing it to them -- this woman still had to take the initiative to keep talking and follow up -- but open the door so things might be different.
Not the kind of daily NAB recap you might hope for, but the theme I've heard this year even more is that the people are what matter when you come to NAB. You see the tech, but the connections you make with peers and company representatives (that you talk the tech with, or not) are what serve you year round.
|I spent half of my day at the convention center and the other half aggressively socializing with the entirety of the online post production community. Because of this, I have some observations to make on this NAB Eve.|
1. Blackmagic Design has some interesting stuff to announce, and we know this because there are like 9 different signs and banners all over the convention center exterior. It's pretty awesome that Blackmagic is taking the opportunity to paint up Vegas with visions of Ursa Mini and Blackmagic Cinema Camera Mini. And no, I'm not giving specifics until I hear them from Grant Petty himself tomorrow. Instead, accept this photo as a tease.
2. Cameras are top priority for everyone. Even those of us that don't shoot. Cameras and codecs drive the media we get, so everyone is anxious to see what new thing could be coming.
3. The theme of this year for me has definitely been collaboration, but mostly in the sense of vendor to vendor. Third party development is something I've heard from every company so far in one way or another. I bet there's a lot more to come, although it may not be as high profile. I don't remember hearing so much about making propriety systems accessible or agnostic before.
4. People are very much looking forward to our panel on closing the gender gap in post tomorrow at the convention center. If a recording is available after the panel, I'll be sharing it soon after the show ends.
Those are my expert observations. I have to go put out milk and cookies so the NAB Fairy will leave an Ursa under my pillow. (Ow.)
|Fresh off a week of some of the craziest night shift hours I've ever worked, I'm desperately trying to gather myself together (with Bloody Marys applied liberally and responsibly) for an even crazier week ahead in Vegas where I'll again be covering the NAB Show with lots of blogs and articles. (Woo.) I'll be talking to all the top companies and individuals working in video today, gaining insight into where the industry stands and where it's going. |
I'm scrolling through my social media feeds while I wait in ATL airport, and so far I'm getting a distinctly cynical feel about the show. Another codec? A fixed lens? Only those Premiere updates? I hope this is just an annual pre-show lowering of expectations because this level of meh-ness doesn't reflect some of the cool new infrastructure and camera technology I've seen lately. But we'll get to that eventually.
I'm looking forward to starting my Monday with back to back press conferences from AJA and Blackmagic Design -- the latter of which has to be accessed from a secret entry since the show floor opens later this year, which makes me strangely happy. I'll end the day with our panel Working Together to Close the Gender Gap in Post, happening at 5PM in N252, open to all. I between I'll share lots of stuff here and on Twitter (@kyl33t).
And if you see me around, say hi! We're all a bunch of weirdos anyway. May as well be weird in larger groups.
|(Or any trade show, for that matter.)|
Trade shows in all industries are notorious for being a spectacle with every vendor competing with the other to be the loudest, shiniest and sexiest. I'm writing to you -- any of you involved in the design, staffing or operation of a booth at the upcoming NAB Show in Las Vegas -- to ask you to consider how your conduct can help make the exhibit hall a more inviting and inclusive experience for everyone.
Casual sexism is a huge problem in our industry. Trade shows are merely a symptom of a larger issue (and I invite you to a panel on gender equality on April 13th to learn more about how to begin to change these patterns at the source) but they're a highly visible symptom. Trade shows are maybe the most face to face interactions your company will have with customers and potential customers all year, and your booth and its workers are a symbol for your company.
We all know that sex sells. You didn't invent this concept, and at first glance it's hard to blame a company for using what is proven, especially in a city known for debauchery and sleaze. It's just a bit of fun, right? Except it isn't so much fun to feel like the only way I'm being represented in my industry at a trade show is for decoration. To clarify, I have no problem with so-called "booth babes" themselves. I have a problem with a company feeling that the best way to represent their products is with a bikini show. I urge you to think beyond easy, lowest-common-denominator kinds of marketing and strive for something better. Lots of vendors have figured out how to make their booths engaging without sacrificing inclusiveness.
When you're deciding who will staff your booth, I strongly urge you to place women and minorities in these positions too. The maleness and whiteness of NAB (and trade shows in general) is so common, it's almost its own joke. I've spoken to people about how they staff their booths, and they've told me they didn't think women would want to work in these positions because trade shows are so male-dominated and Vegas is so icky. This is generally an incorrect assumption. You should find women in your organization and ask or encourage them to represent your company at NAB. Just like the way you market your products stands as a symbol for your company, the diversity of your booth can represent what you want your company to be. By putting women and minorities in your booth -- on stage running demos, on the floor talking about products -- you send a strong message about equality to your customers, other companies, and NAB's attendees in general. When seeing women on the show floor is more common, casual sexism takes a hit.
And if you're working inside a booth at NAB this year, I urge you to work extra hard to put your internalized sexism aside. Since women are somewhat rare in the sea of guys (both on the show floor and in the industry), there is a tendency for booth workers to make assumptions when they interaction with a woman: that she's a journalist, an assistant, someone's significant other. There are plenty of journalists, assistants, and dragged-along-spouses of all genders on the show floor and it's great to have so many perspectives, but when your first assumption is that every woman inside your booth is anything BUT a working professional in some area of post production who is currently seeking to learn more about your products to potentially implement them within her organization, we have a problem.
Nearly every woman I've spoken to about attending NAB has experienced a booth worker -- a both worker of any gender-- making assumptions about them and treating them differently than if they were a man. Some have been malicious, and most have been oblivious internalized sexism taking over in that person's mind. So I urge you to try very hard to look at your interactions with people objectively. Is there a gender bias that is making your approach different? It should go without saying that jokes at the expense of a person's gender or appearance have no place in a booth or on a stage, but in a male-dominated Las Vegas environment, good judgement sometimes goes out the window.
Solving sexism at trade shows like NAB is not the solution to sexism in the industry, as I've documented before. But with the show coming up and on everyone's mind, it's worth this reminder: you're representing your company on an international stage. Do you want people leaving your booth feeling like they don't belong in this industry? Or do you want to lead by example by making gender parity a priority for your company?
|I just realized I haven't formally invited the entire internet to a panel I'm helping to put together at this year's NAB Show. After reading my Sexism in Post article, Adobe reached out to see how they could help the visibility of women in the industry. Long story short, I've been working on this for the last two months, thanks to Adobe and their cooperation with Post Production World (who are a bunch of super cool people, by the way.)|
So hear this: if you'll be coming to Vegas this April, please spend an hour and a half of your time at this discussion. It will be open to anyone holding any NAB badge even though its home is within the Post Production World conference, and I'm thankful to PPW for making arrangements to allow a wider audience into the room. Seating will be limited (as it is at every conference), but please put this on your schedule and make it a priority.
We're working on some other things, but in the mean time put this on your schedule right now. In pen. It'll be educational and entertaining and enlightening.
"Working Together to Close the Gender Gap in Post Production"
Monday, April 13th | 5PM - 7PM | Room N252
The first hour(ish) will be a panel discussion. The next hour(ish) will be a mixer and meet-up with drinks and such (thanks to Adobe!) where attendees can meet panelists and other attendees and continue the conversation.
Moderated by Amy DeLouise, the panel features me, Ellen Wixted (Adobe Senior Product Manager), Megan McGough Christian (Production Manager, PBS Frontline), and Siân Fever (UK-based freelance editor).
Just 18% of editors in Hollywood and beyond are women, yet media programs are approximately 50-50 male-female. The visibility of women in producing and coordinating roles is often cited, but there is an undeniable gender gap in technical roles -- editing, visual effects, or sound design -- and that gap has only widened since the 1970s. By working together to understand the root of these issues and committing to make changes, women and men can make a significant impact that will move our industry forward. This panel will discuss the impact of gender equality in the post workplace, strategies for recognizing and un-learning our own internalized sexism, and how we can all work together to adjust hiring practices and erase gender biases in order to ensure the future of women in all post production roles.
• The gender gap in video post-production - why did it happen and how can we work together to fix it?
• Casual sexism affects everyone in ways they don't realize and it's difficult to detect. How can we recognize the patterns and work to eliminate it?
• Committing to hiring and mentorship practices: what can both men and women do to ensure the future of women in post?
• The visibility of women within the industry, and how it affects the next generation
• Discovering your own gender bias - how women can avoid selling themselves short in the workplace, and how men can support them